" The men where now getting closer to their destination
   just after they made their way into the forest, they met rebels,
   who had gold but they didn't know it's worth so the Three wise men stole it.

" On their way there, they met a priest
   who gave them a gift."

'' After they had heard the voice, they went on their way and the star they had
  seen in the east went ahead of them until it stopped over the place
  where the light was to be born."

A Creative Director is Born.

As a creative, one has to find their own direction and I have decided to take the direction of story telling using images to show what I'm talking about and the story I'm going to tell is the story of the Three wise men, adding a little twist to the story.
My story will begin something like this.
'' GO and make a careful search for the light and as soon as you find it, report to me, so that I too can see the light".

We MAKING it and they are FAKING IT.

"'FROM an A4 without a Caption"

"'To a billboard at Parkstation"'

Design thinking

Shimano Coasting, design-thinking applied to the cycling industry.
More than just a BIKE.
During the first phase of the design-thinking process WE realize that it would be smarter to target a larger audience than the tech-freaks who would by an expensive commuting bike. 
 The reasons are simple : they discovered that a lot of Americans are “intimidated by cycling“, the reasons being various (roads, technology, culture etc.). Long story short, Shimano decided to tackle this problem by proposing “a whole new category of bicycling [that] might be able to reconnect American consumers to their experiences […] while also dealing with the root causes of their feelings of intimidation“. The concept Coasting was born.

After looking at the Shimano Design thinking concept, i dug deep to find out where does this machine called a bicycle come from and I found thAT, it's been around for years and it's ORIGINAL name is VELOCIPEDE, it was coined a BICYCLE in France in 1860.

HOW DO I USE THIS MACHINE IN A CREATIVE WAY?
In my creative thinking I thought of adding the bike in photoshoots as a prop for models but not changing the design of the BIKE nor the purpose of the bike.
I took the concept of EXPLORING YOUR WORLD like AN ARTIST combined it with SHIMANOS THINKING  and I came up with CYCLOTOURING.
Using bikes to explore our WORLD not just for cycling.

On our first project for Creative Development we looked at people that inspire us.
The person that inspires me is Bongani Mnguni.
I will first introduce you to him and share with you what he has done and how i mixed his work and mine creatively. The concept of this Blog is to share pictures that have the same feel and look, but shot in different times of history. I will share with you some of my creative thinking and designs on this blog as well but our main focus will be Mr Mnguni's photographic work of the old South Africa mixed with my vision of the new South Africa.
Through the eyes of a visionary i see Black Images will be main point of the blog, letting pictures do the talking.
First let me introduce my Master.
Bongani Mnguni.


"I have been beaten up, I have been buried alive, I have been harassed. But I have never considered stopping taking pictures,"